Threads expands features in web app

Meta is expanding the web version of its popular new Threads app, the company announced earlier this week.

 

Post by @zuck

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Previously, Threads on the web was really more of a Threads-lite experience — you could view a user’s profile, but that was about it.

After the update, you can view your feed, engage with posts, and even post threads yourself from a desktop browser.

Image via Meta

This change should be huge for anyone who uses social media for business, especially since most marketing and social media strategists’ days revolve around their laptops. Making Threads easier to use encourages these users to spend more time on the platform, so it’s a win-win.

According to Instagram head Adam Mosseri, the Threads web experience should be available to all users now.

 

Post by @mosseri

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